Dermanord
We completely rebranded this Swedish cosmetics and skin care products company, assisting their growth and expansion into neighbouring markets. Two things stood out about this company. It was driven by the passion of its founder, Maria Akerberg.
And its products are 99% organic and highly cleansing to skin tissues. We therefore advised using the founder's name as the brand. We also devised a positioning concept, 'deepskin organics', to convey the differentiation of the products.
